LASSO40 & etouches

 FOR IMMEDIATE RELEASE                           

Contact: Lucy Giovando Watts

April 6, 2017                                                                               






SAN FRANCISCO, April 6, 2017 – LASSO40, Inc., an emerging event technology company providing electronic check in capabilities for meetings and events, and etouches, a top global provider of cloud event management software, announced their integration today. The announcement was consciously made on Global Meetings Industry Day (GMID) 2017, with their registration and check in software being utilized at the Northern California GMID Networking Event held at AT&T Park in San Francisco.  

LASSO40 transforms check in at meetings and events. This essential app provides an efficient and affordable solution to mark those in attendance, and track signatures electronically. With time-stamped check in and syncing of multiple devices onsite, meeting and event planners can review important stats for their events that help with everything from staffing to the timing of their meetings.   

 “We are thrilled to be integrated with etouches,” said Founder and CEO, Lucy Giovando Watts, CMP, CMM and current Incoming President for the Northern California Chapter of Meeting Professionals International. “This partnership offers a robust, end-to-end solution that supports meeting planners with essential event management technology. As a former meeting and event planner myself, I am proud to be offering such an efficient technology to our industry.”

This integration is of special interest to Life Science Planners. One of the key functions of LASSO40 is the ability to calculate the per-person cost, or Transfer of Value (TOVs) on the backend. “Through this collaboration, we will be able to provide all our clients, especially our Life Science customers, the ability to save time and mitigate errors on real-time reporting,” said Shane Edmonds, CTO of etouches. “LASSO40 is a key strategic partner to add to our existing portfolio of technology integrations.”

About LASSO40, Inc.

Introducing the greatest check in app made by and for meeting planners.  LASSO40 provides simple and seamless check in and e-signature capture at meetings and events.  This tablet and web-based software is offered on a monthly subscription and provides data analytics that are important to meeting planners about their events.  In addition to on-demand printing, this check in app is easy to learn and even easier to use.  To learn more, visit

About etouches
etouches is a global end-to-end event management software solution. The success oriented and cloud-based platform delivers innovative technology solutions to streamline the event process and increase ROI. Founded in 2008, etouches has assisted over 25,000 event professionals in planning, executing and measuring their events. With a focus on event sourcing, registration, marketing, logistics, engagement, mobile and data, the software platform serves more than 1,300 customers including leading corporations, associations, agencies and educational institutions globally. Headquartered in the United States in Norwalk, CT, the company also has offices in Orlando, Florida and five global offices in the United Kingdom, Belgium, Australia, UAE, and Singapore.


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