
We’re a multi-disciplinary team (one event planner, one engineer and one tech exec) that believes deeply in people and technology. We work together - and pretty well, we might add - to deliver valuable experiences our customers love.
The Wranglers

Lucy Giovando Watts - Founder / CEO
Over 18 years of meeting and event experience with both CMP and CMM designations.
Previously CEO of successful Bay Area global meetings and event management company Giovando Watts & Company, Inc. as well as Director of Worldwide Events at OpenTV.
Immediate past President of Meeting Professionals International (MPI) Northern California Chapter and member of Green Meetings Industry Council (GMIC).

Vahid Kowsari - CO-Founder / CTO
Over 20 years experience in software and web development.
Held various management and engineering positions at IBM, OpenTV, and a number of successful start-ups.
Previously Director of Engineering at Palette Software and Director of Engineering and Sr. Embedded Engineer at Cognitive Networks.

Jim Watts - CO-Founder / COO
Over 20 years experience in the technology and finance industry.
Previously COO / CFO for Giovando Watts & Company, Global Risk Manager for BlackRock, and Head of Worldwide Finance for Hewlett Packard software business.
Masters from the Fletcher School of International Law, Diplomacy and Commerce at Tufts University.

The LASSO40 Lore
Lucy Giovando Watts was up late working on a final budget report for a client when she had a thought. In this day and age, no meeting and event planner should have to “wrangle” thousands of – okay it was 40 – paper sign-in sheets and manually enter them into a spreadsheet. It was nuts. She knew there had to be a better way. And that’s how LASSO40 was born. Get it, Wrangle, lasso, 40 sheets of paper, LASSO40?!

We're hiring great people like you!
Join the pioneer of check-in and E-signature solutions for the meetings and events industry. Our 2015 accolades include being named a Finalist at the IMEX Pitch Competition. With an impressive and growing client list, we developed the platform that provides a cost-effective monthly subscription rate that frees our customers from multi-year contracts.
We recently launched our breakthrough platform, enabling companies to respond the rapidly growing demand for mobile capabilities, and to link event and business data.